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Annamaya Coffee Table Book
Project type
Art Direction
Location
Delhi
Annamaya Coffee Table Book | Hotel Andaz Delhi:
A quirky matchbox type book that lets customers of the restaurant know about the essence of the brand.
ArtDirection:
It is to create a matchbox design, with the inner content resembling a sheet of paper. Each piece of content is treated differently based on the vendor that supplies raw materials to the hotel, as they follow a sourcing method called Circumference sourcing.
Typography:
Typography is an extension of the book's essence – classic yet contemporary. A custom-designed serif font exudes elegance, while subtle variations in size and weight guide the reader's eyes across the page. Thoughtfully chosen typefaces for captions and quotes add layers of visual depth.
Color Palette:
The color palette is inspired by nature's subtle beauty. Earthy tones, muted pastels, and deep, rich hues create a harmonious visual symphony, echoing the tranquility and wonder of the stories within.
